Software creator & product leader

A journey through WordPress and beyond.

What started as experimenting with plugins turned into a career building products used by millions. Along the way I’ve learned, traveled, and found new ways to connect people through technology.

Beach volleyball
Costa Rica
Stripe Sessions
Backyard rebuild
Testing Vision Pro
Office manager
Role
Software creator & product leader
Co-founded
GiveWP
Created
WP Rollback
Today
Head of Jetpack, Automattic

Background

Background & career arc

“I fell in love with the open-source community.”

On discovering WordPress

I’ve been fascinated by technology for as long as I can remember. What started as an obsession with early internet culture, from AOL and Geocities to AIM, grew into a lifelong passion for building things online. I loved the mix of creativity and logic that came with code, design, and digital communities.

After college, I began my career in IT before realizing I was drawn more to the creative side of technology. Discovering WordPress completely changed my path. I fell in love with the open-source community, started designing and coding plugins, and quickly knew this was what I wanted to do with my life.

That path led me to co-found GiveWP, a donation platform that grew from a late-night idea into one of the most widely used fundraising tools in WordPress. After several years of growth and impact, GiveWP was acquired by Liquid Web, where I continued leading the product under StellarWP before eventually moving on to new challenges.

Today, I’m proud to serve as Head of Jetpack at Automattic, working to help millions of WordPress users create, publish, and grow with confidence. It has been an incredible journey so far, and it is still evolving.

  1. Early days

    AOL, Geocities & AIM

    Hooked on early internet culture: code, design and community.

  2. After college

    A career in IT

    Drawn to the creative side of technology.

  3. Turning point

    Discovering WordPress

    Open source, plugins and a community to build with.

  4. Co-founder

    GiveWP

    A late-night idea that became a leading fundraising tool.

  5. Acquired

    Liquid Web & StellarWP

    Kept leading GiveWP inside StellarWP.

  6. Today

    Head of Jetpack, Automattic

    Helping millions of WordPress users create, publish and grow.

Projects

Selected work

A few highlights from products I’ve built and led.

View all projects

GiveWP

Co-founder

The #1 donation plugin for WordPress, powering nonprofits worldwide.

  • 100k+ installs
  • $2B+ volume
View project

WP Rollback

Creator

One-click version control for plugins and themes across the WP.org ecosystem.

  • 300k+ installs
  • 4.9 / 5 stars
View project

StellarPay

Product lead

Modern payments for WP creators. Integrations with Woo & Kadence.

  • Stripe partner
View project

Off the clock

Things I enjoy outside of work

Beach volleyball

Volleyball keeps me balanced. I play competitive sand doubles weekly and love the team energy.

Music & guitar

Playing and listening to music has been instrumental in helping me focus & relax. I particularly enjoy post-rock, metalcore, emo, and indie.

Home & yard projects

When I’m not building software, I’m building at home, from landscaping the yard to tackling DIY renovations. It’s my way of balancing digital and physical work.

Let’s connect.

I love collaborating on meaningful products and community projects.